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Audi Small But Serious

Audi’s smaller cars have just as much Audi in them as the rest of the range. The TVC does a great job at comparing the two cars side by side and shows how they mirror each other through a fun creative concept – we need to use social to bring people closer to the features.

Using a mirror effect across our assets I showed how the A1 echoes all of the great features of the A7 to land that whatever a big Audi can do, a small one can too.

http://www.federicaqualiano.com/wp-content/uploads/2019/08/Audi_SMS_Alloy-wheels-and-LED-headlights-features_v11.mp4http://www.federicaqualiano.com/wp-content/uploads/2019/08/Audi_SMS_Traction-control-and-adaptive-sport-suspension-features_v11.mp4http://www.federicaqualiano.com/wp-content/uploads/2019/08/Audi_SMS_Virtual_Cockpit-and-Serious-Styling-features_v11.mp4

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Federica Qualiano

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